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\bibitem{Kibora+Savary2010} Kibora, C., \& Savary, J. - F. (2010). \textit{La publicit{\'e} pour l{\textquoteright}alcool {\`a} la TV : respecter la protection de la jeunesse}. Lausanne; Yverdon-les-Bains; Zurich; Lugano: Institut suisse de pr{\'e}vention de l{\textquoteright}alcoolisme et autres toxicomanies (ISPA); Groupement romand d{\textquoteright}{\'e}tudes des addictions (GREA); Fachverband Sucht; Ingrado.

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