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Author (up) Eggenberger, Christina
Title A vision of the future in which “not smoking is the norm” needs a long-term perspective and strong political support Type Journal Article
Year 2007 Publication Spectra : prevention and health promotion Abbreviated Journal
Volume Issue 66; 12/2007 Pages 2
Keywords tobacco in any form; prevention; program evaluation; advertising; Switzerland
Abstract Evaluation of the National Tobacco Prevention Programme. The National Tobacco Prevention Programme (NPTP) 2001– 2005/08 has been successful overall, especially in promoting «not smoking» as the social norm. This is the main conclusion drawn by the evaluation of the programme. The evaluators recommend the long-term continuation of this kind of tobacco prevention programme with a broad range of action. In the next phase the issue of advertising should be addressed and the WHO tobacco convention ratified. At all events, the tobacco programme needs strong leadership and broad support.
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Publisher Place of Publication Editor
Language English Summary Language Original Title
Series Editor Series Title Abbreviated Series Title
Series Volume Series Issue Edition
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Area Expedition Conference
Notes Auch auf Deutsch vorhanden; aussi disponible en français Approved no
Call Number 50-aat Serial 59549
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