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Author (up) Eggenberger, Christina url 
  Title A vision of the future in which “not smoking is the norm” needs a long-term perspective and strong political support Type Journal Article
  Year 2007 Publication Spectra : prevention and health promotion Abbreviated Journal  
  Volume Issue 66; 12/2007 Pages 2  
  Keywords tobacco in any form; prevention; program evaluation; advertising; Switzerland  
  Abstract Evaluation of the National Tobacco Prevention Programme. The National Tobacco Prevention Programme (NPTP) 2001– 2005/08 has been successful overall, especially in promoting «not smoking» as the social norm. This is the main conclusion drawn by the evaluation of the programme. The evaluators recommend the long-term continuation of this kind of tobacco prevention programme with a broad range of action. In the next phase the issue of advertising should be addressed and the WHO tobacco convention ratified. At all events, the tobacco programme needs strong leadership and broad support.  
  Address  
  Corporate Author Thesis  
  Publisher Place of Publication Editor  
  Language English Summary Language Original Title  
  Series Editor Series Title Abbreviated Series Title  
  Series Volume Series Issue Edition  
  ISSN ISBN Medium  
  Area Expedition Conference  
  Notes Auch auf Deutsch vorhanden; aussi disponible en français Approved no  
  Call Number 50-aat Serial 59549  
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