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Author
Bartsch, Gabriele
Title
Binge Drinking und Alkoholwerbung – Informationen, Hintergründe, Handlungsoptionen
Type
Miscellaneous
Year
2009
Publication
Abbreviated Journal
Volume
Issue
Pages
2
Keywords
AOD use, abuse, and dependence; chemical addiction; alcohol; binge drinking; alcohol poisoning; adolescent; nightlife; AOD demand; advertisement; AOD price; Germany; press release
Abstract
Alkohol ist eine toxische und abhängig machende Substanz. Dies wollen die meisten Menschen in Deutschland nicht wahrhaben, sie verbinden Alkoholkonsum allein mit positiven Assoziationen: Jugendliche vor allem mit Party machen und Spaß haben. Durch Investitionen in Werbung und Sponsoring von jährlich einer Milliarde Euro allein in Deutschland schafft es die Alkoholindustrie, in allen Lebensbereichen dauerhaft präsent zu sein.
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Publisher
Deutsche Hauptstelle für Suchtfragen (DHS)
Place of Publication
Hamm; Berlin
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Language
German
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no
Call Number
50-10793
Serial
62244
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